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AI Search Optimization

See where AI already mentions your brand — and make it cite your pages.

Half your customers now read an answer ChatGPT or Google’s AI wrote instead of clicking a link. AI search optimization is the work of getting cited in that answer, and AlmaSEO does it from your own data: the prompts already naming your brand across ChatGPT, Perplexity, Gemini and Google AI, AI Overview tracking that tells you whether Google cites you or a competitor, and exactly how to make a page quotable enough to get picked.

You rank first, and the AI answer never mentions you.

Search is splitting in two. Half your customers still click a blue link. The other half read an answer that ChatGPT, Perplexity, or Google’s AI Overview wrote for them — and never see a results page at all. You can sit at position one and be completely absent from that answer.

No rank tracker will ever tell you, because it isn’t looking there. Your AI visibility is a blind spot on every SEO dashboard built before this year — the one place your competitors might be winning where you can’t even see the scoreboard.

AlmaSEO looks. It finds the AI prompts already naming your brand and citing your pages, tracks whether Google’s AI answer picks you or someone else, and grades any page on how ready it is to be quoted — then hands you the fixes.

A note on the word citation, because it means two different things depending on where you learned it. A local citation is your business listed in a directory — the same name, address and phone, repeated consistently across forty of them. An AI citation is an AI answer naming your page as its source: the linked footnote under a ChatGPT or Perplexity response. Both are worth having. This page is about the second kind.

For the owner who’s invisible in ChatGPT — and the agency whose client just asked why.

The question is arriving on sales calls and client calls alike: “why doesn’t AI recommend us?”

For the business owner

You asked ChatGPT, and it named a competitor.

You typed your own service into ChatGPT to see what it would say — and it recommended someone else. You have no idea why, or what to do about it. You need to know where you stand in AI answers, and what actually moves the needle.

  • Which AI engines mention you, and which don’t
  • Whether Google’s AI answer cites you or a rival
  • The specific changes that get a page quoted

For the SEO freelancer or agency

Your client wants an AI-visibility report you can’t pull anywhere else.

Clients have started asking about ChatGPT and AI Overviews, and “we’re working on it” won’t hold much longer. You need real numbers — where they show up in AI answers, who’s cited instead, and a fix list — across every client from one place.

  • AI-visibility tracking for every client site
  • Who Google’s AI Overview cites instead of your client
  • A per-page quotability grade with a checklist to hand over

Ranking in Google was the whole game for twenty years. Getting cited by AI is the new one — answer engine optimization, generative engine optimization, whichever name sticks — and almost nobody can measure it yet.

AI search optimization in four steps: find where AI stands on you, then fix it.

Four moves, from “am I even in the conversation” to “now I’m the one being quoted.”

  1. Find

    See the AI prompts already naming your brand and citing your pages, across ChatGPT, Perplexity, Gemini and Google AI.

  2. Check

    For your top Google keywords, see whether the AI Overview cites you — or a competitor.

  3. Grade

    Score any page on how quotable it is to AI, and get the specific fixes that raise it.

  4. Open the doors

    Confirm the AI crawlers can actually reach your site, and that you publish an llms.txt.

The two live scans — AI Prompt Tracking and AI Overview Tracking — run on Data Credits, and cached results are free to revisit. The per-page readiness grade runs on your plan’s monthly audit allowance. None of it is locked behind a higher tier.

Three AI search visibility tools: who mentions you, who Google cites, and how to get quoted.

Each one built for a different question. Open any for the detail.

AI Prompt Tracking

The prompts already naming your brand or citing your pages — across ChatGPT, Perplexity, Gemini and Google AI. You don’t write the prompts; AlmaSEO finds them, and shows which of your own pages are getting quoted back.

See what’s inside ai prompt tracking
  • Prompts found, brand mentions, and page citations, totalled at a glance
  • A per-engine breakdown across ChatGPT, Perplexity, Gemini and Google AI
  • Every discovered prompt, tagged as a brand mention or a page citation
  • A ranked list of your own pages that AI is quoting — and how often
  • Runs on Data Credits when you refresh; the last results stay free to revisit
The AI Prompt Tracking dashboard: 18 prompts found, 10 brand mentions and 7 page citations across four AI engines, a per-engine breakdown for ChatGPT, Perplexity, Gemini and Google AI Overview, and a table of discovered prompts each tagged brand mention or page citation with the cited page shown
Real prompts, per engine, and which of your pages get cited.

AI Overview Tracker

For your top Search Console keywords, whether Google is answering with an AI Overview, a Featured Snippet, or a People-Also-Ask box — and whether the source it cites is you or a competitor. Full detail on the AI Overview Tracker.

See what’s inside ai overview tracker
  • Pulls your top keywords straight from Google Search Console
  • Flags an AI Overview, Featured Snippet, or People-Also-Ask on each
  • Tells you whether you are the cited source — and shows the exact URL
  • Names the competitors cited instead, so you know who to study
  • Tracks it over time, so you can watch your AI-answer exposure move

See who Google cites in the demo →

The AI Overview Tracker: 18 keywords checked, 7 with an AI Overview, 2 where the site is cited and 5 where it isn't; a keyword findings table showing “plumber near me simpsonville” and “emergency plumber simpsonville sc” each cited as You, while “water heater installation cost sc” is answered by homeadvisor.com, forbes.com and lowes.com and “drain cleaning simpsonville sc” by rotorooter.com and mrrooter.com, with impressions beside each row; and a most-cited competitors table counting how often each domain was cited and for which keyword
Your keywords, the AI-answer boxes on them, and who Google cited.

AI Search Readiness

Point it at a page and get a quotability grade — how ready that page is for AI to cite it — with the specific fixes that raise the score. This is where you go from tracking the problem to fixing it.

See what’s inside ai search readiness
  • One overall readiness score, plus sub-scores for schema, headings and content structure
  • Extractable content: the lists, tables and stats AI can lift — and suggested quotable lines
  • FAQ structure, entity clarity, E-E-A-T and conversational readiness, each graded
  • Whether AI crawlers can reach the page, and whether you publish an llms.txtgenerate one free here
  • A checklist of fixes with impact and effort, a PDF to hand a client, and a score-vs-last-run comparison
The AI Search Readiness report: an LLM search-visibility analysis scoring a page 42 out of 100 with sub-scores for schema markup and content structure, an AI-crawler access check, a plain-language summary of why the page is nearly invisible to AI, desktop and mobile previews, and a checklist of quick wins like adding JSON-LD schema and an FAQ section
A readiness score, the reasons behind it, and the checklist to fix it.

AI search optimization questions people actually ask.

How do I find out whether ChatGPT mentions my business?

AI Prompt Tracking finds the prompts already naming your brand or citing your pages, across ChatGPT, Perplexity, Gemini and Google AI. You don’t write the prompts — AlmaSEO discovers them, tags each one as a brand mention or a page citation, breaks the totals down per engine, and ranks which of your own pages are being quoted back and how often.

Does Google’s AI Overview cite my site or a competitor?

The AI Overview Tracker pulls your top keywords straight from Search Console and flags whether each one returns an AI Overview, a Featured Snippet or a People-Also-Ask box. For each it tells you whether you are the cited source and shows the exact URL, and where you aren’t, it names the competitors cited instead so you know who to study. It tracks the same keywords over time.

How do I make a page quotable by AI?

AI Search Readiness grades any page and tells you what to change. You get one overall readiness score plus sub-scores for schema, headings and content structure, and separate grades for FAQ structure, entity clarity, E-E-A-T and conversational readiness. It identifies the lists, tables and stats an AI can lift, suggests quotable lines, and returns a checklist of fixes ranked by impact and effort — with a PDF to hand a client and a comparison against your last run.

Does an FAQ section actually help AI cite my pages?

FAQ structure is one of the factors AI Search Readiness grades, alongside entity clarity and conversational readiness. A clear question-and-answer block gives an answer engine a self-contained passage to quote, which is easier to lift than the same fact buried in a paragraph.

Is AI search optimization locked behind a higher plan?

No — none of it sits behind a higher tier. The two live scans, AI Prompt Tracking and AI Overview Tracking, run on Data Credits when you refresh them, and the last results stay free to revisit. The per-page readiness grade runs on your plan’s monthly audit allowance.

Which AI engines does AlmaSEO track?

ChatGPT, Perplexity, Gemini and Google AI, with the results broken out per engine so you can see which one is already citing you and which one has never heard of you.

Do I need an llms.txt file?

It is a proposed convention rather than a standard, and no major AI provider has publicly confirmed reading it — nothing breaks if you don’t have one. AlmaSEO checks whether you publish one as part of the readiness grade, and there is a free llms.txt generator if you want one. The check that matters more in the same pass is whether the AI crawlers can reach the page at all.

How is this different from normal SEO?

You can hold position one and still never be mentioned in the answer above it. Traditional rank tracking tells you where you sit on the results page; this tells you whether the AI answer that sits above it names you, cites your URL, or quotes a competitor instead.

Check your AI search visibility on a real site.

Every readiness report you export is branded as yours. Open the demo and watch AlmaSEO pull the prompts, the citations, and the readiness grade on a real site.